DISCOVER OOOHCOTTON<sup>®</sup>

DISCOVER OOOHCOTTON®

DISCOVER OOOHCOTTON<sup>®</sup>
The Silhouettes

The Silhouettes

The Details

The Details

Prints & Patterns

Prints & Patterns

The Bugatchi Fit

The Bugatchi Fit

Features & Benefits

Features & Benefits

FAQ & Testimonials

FAQ & Testimonials

Introducing OoohCotton®: A marvel of contemporary craftsmanship and textile engineering, designed to redefine your wardrobe experience. Meticulously crafted from an innovative, proprietary fabric and boasting a unique 8-way stretch, OoohCotton® epitomizes the essence of comfort, style, performance, and innovation.

A revolutionary feat of modern apparel, meticulously knit from a blend of 92% premium American cotton and 8% elastane, OoohCotton® marries the natural softness of cotton with the stretch and resilience of elastane. A dynamic duo that features unparalleled flexibility, comfort, and ease of movement.

Long Sleeve

Long Sleeve

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Camp Collar

Camp Collar

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Short Sleeve

Short Sleeve

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Double-Sided

Double-Sided

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The Bugatchi Fit

Trim Shoulder & Back
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Fitted Sleeves
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Reinforced Collar
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Trimmed Chest
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Perfect Shirt Length
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Crafted with meticulous attention to detail, OoohCotton® shirts offer superior design and discernable quality. In addition to an ultra-soft feel, unrivaled stretch and breathability, our commitment to the perfect fit is what sets it apart. Consumers can consult the Fit Predictor app, on our website, to effortlessly receive fit recommendations based on their unique body measurements and fit preferences. No guessing. No compromise. Just a perfect fit.

8-way Stretch

8-way Stretch
8-way Stretch

Developed to ensure an unparalleled 8-way stretch for unrestricted movement.

High
Breathability

High
Breathability

Optimized airflow allows skin to breathe, keeping you cool and comfortable.

Thermal
Comfort

Thermal
Comfort
Thermal
Comfort

Unique fabric composition enhances the body’s adaptation to changes in temperature.

Double Mercerized

Double Mercerized
Double Mercerized

Vibrant color, extra strength, and enhanced sheen ensure optimal comfort and style.

Easy Care

Easy Care
Easy Care

Machine washable for easy care, the durable composition features long-standing performance, wash after wash.

Quick Dry

Quick Dry
Quick Dry

Naturally eases evaporation, regulating body and temperature and keeping the skin dry.

Wrinkle Resistant

Wrinkle Resistant
Wrinkle Resistant

Crafted from a cotton-blend that does not require ironing, experience the ease of naturally wrinkle-resistant fabric.

Buttons

Buttons
Buttons

Prized for their natural beauty and durability, mother-of-pearl buttons add an elegant touch to our shirts.

Cuff

Cuff
Cuff

Adjustable notched cuffs allow for customization of the cuff size. A practical and stylish feature that accommodates different wrist sizes and preferences.

Collar

Collar
Collar

The making of a shirt collar requires skill, attention to detail, and precision craftsmanship; each step contributes to creating a collar that enhances the overall look and functionality of the shirt.

Stitch

Stitch
Stitch

Tonal stitching blends seamlessly to match the shirt’s dominant color for a refined and discreet look.